The world is pretty in pink…plus…sometimes it even sparkles

I have mentioned this briefly at the tail end of a post, but here is an entire post dedicated to See The End – Blading Across Canada.

A friend of mine, Rich Ralph, has decided to do something that only few of us would think to even attempt, let alone go through all the training and the cold calling to get the sponsorship to do the unthinkable. To Rollerblade across Canada!!!!! for lung cancer research.

The inspiration and motivation for this venture is due to a friend of Rich’s, Adam, who was diagnosed with lung cancer in his early 20’s! I don’t know about you, but I couldn’t imagine having to deal with that type of news at that age! This type of news makes me relfect on my own sparkling world and how I need to be more appreciative of it and love it a little bit more every day.

The major thing was figuring out where your money would go. For reasons mentioned on the website Princess Margaret Hospital and a research project at the University of Alberta were chosen. One thing that Rich has been adament about, he wants 100% of the donations he recieves to go directly to research and to not pay for his journey. He wants to raise $300, 000 grand and have sponsorship pay for his expenses.

Rich has been busy working, training and approaching companies and individuals to sponsor this journey and be apart of something unique. Seriously, who else comes to mind that has ROLLERBLADED across Canada. The bare basic requirements have been met and he is still seeking relationships with willing companies and individuals to make this journey to continue in this positive direction.

My role in this adventure is not just to help spread the word, but has been to plan a strategic approach aka deadlines to help get Rich organized at this stage for his Early May departure from St. John’s Nfld. Unfortunately, it looks like I’m going to be in the Yukon for the majority of this journey and will not be able to rollerblade with him upon his arrival into English Bay in September. But that is a privledge for everyone to do across Canada, just follow his journey on his website!

Rich’s website address is www.SeeTheEnd.com [best viewed with Moxilla] and you will be able to have all your questions answered as well as read about what you can do to help bring awareness and one day soon, the end of lung cancer.

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